The Accelerator programme

Having moved more than 50 brands into a place of commercial success, our team is perfectly positioned to guide start-ups who have already passed their first orders and wish to rapidly expand.

The accelerator programme is designed to fulfil the needs we wish we had available "back in the day" sitting in-between large scale investment and first launch. A combination of strategic direction, product alignment and of course development & marketing, this programme consists of 5 steps to commercial milestones. The 6th one being your ongoing investment and growth. Many of our brands have gone on to £multimillion retail success, direct to consumer, through the guidance and technology we have provided them with.

Typical retainers are in excess of £8000/month, providing access to the highly trained and experienced personnel you will need during each step. The first step is absolutely unique to Ecrubox, a mirror session where the client and agency lay bear their values and ambitions. This is a critical meeting in which both sides will agree to go forward or pause. We only work with those products we have touched, bought and know have a market that we can exploit.

The second step involves a VERY deep dive into the audience persona and commercial opportunities. This is conducted using workshops and a technology we invented called "eBob" (Ecrubox Onboarding). This phase is conducted by our leadership team and will reveal nuances, change and definition in actionable, accurate outcomes. It's delivered in a document, typically in excess of 50 bespoke pages.

Beyond the Soul of the Brand, the strategy is set, development takes place and marketing deploys. Our team are in constant "start-up-mode", evaluating every campaign and every touchpoint, as we progress towards your expansion. Client should expect to have the funds available for direct spend on marketing (Meta, Google etc) and we do not charge a percentage. All of our costs are transparently agreed in the Accelerator Programme Retainer schedule. The minimum contract is one year.